Bajaj Auto And Revfin Partners To Boost Electric Three-Wheeler Market

Revfin, India’s top digital lending platform for green mobility, has joined forces with Bajaj Auto, a major three-wheeler manufacturer in India and 70 other countries.

This partnership aims to push the adoption of e3Ws and build a strong ecosystem for sustainable first and last-mile mobility.

Revfin and Bajaj Auto’s collaboration is set to drive innovation, expand market presence, and enhance customer satisfaction in the e3W segment. Revfin’s unique psychometric assessment will help Bajaj Auto improve customer experience and meet diverse market needs. Bajaj Auto’s market strength and varied product range will support this growth, especially in Tier 2 and Tier 3 cities, Revfin’s core markets.

Sameer Aggarwal, CEO of Revfin, expressed his excitement, “Bajaj Auto’s technological expertise and market dominance, paired with RevFin’s proven financial inclusion capabilities, will enable us to drive widespread awareness, provide accessible financing, and ultimately facilitate the widespread uptake of these greener and more efficient transportation alternatives. This strategic alliance is a significant step towards realizing our vision of a cleaner and sustainable future.”

The partnership also highlights the companies’ commitment to promoting electric mobility. e3Ws are beneficial as they reduce emissions, lower operating costs, and contribute to cleaner air. Bajaj and Revfin plan to spread awareness and encourage e3W adoption among consumers and fleet operators.

Besides promoting electric vehicles, the collaboration will also focus on building a robust charging network, essential for widespread e3W adoption. Revfin might extend its role beyond financing to support charging infrastructure development.

Samardeep Subandh, President of Bajaj Auto, stated, “This collaboration is geared towards enhancing accessibility and appeal of our eco-friendly three-wheeler offerings to a diverse customer base, driving adoption, and contributing to a cleaner, greener future for first and last mile mobility.”

Revfin’s financial services will provide affordable financing options for buyers, including small entrepreneurs, fleet operators, and individual customers. These options will boost e3W adoption, benefiting both Bajaj Auto and Revfin, while promoting financial inclusion.