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For people involved, infidelity can be a traumatic experience. It’s a topic that has generated much discussion over time and has led to the breakdown of many marriages and relationships. However, the idea of infidelity has changed throughout time blurring the lines between what is acceptable and what not.
In March 2023, Gleeden, the first women-led discreet dating app, conducted research on India’s shifting views on marriage, adultery, and other cultural conventions. The study, conducted in February 2023 by the renowned international market research and public opinion specialist Ipsos, polled 1,503 married Indians between the ages of 25 and 50 from Tier 1 and Tier 2 cities. The study uncovered some of the most popular and recent love customs that Indians are embracing, including infidelity.
“More and more couples are starting to reject the idea of conventional monogamous partnerships, embracing a new idea of a relationship that is able to give them the flexibility to explore their sexuality. The shift in perspective on relationships in Indian society is a good example of the country’s acceptance of individuality and personal autonomy. Contrary to popular opinion, a recent study revealed that Indians have a strong propensity for exploration, with over 60% of them having tried swinging and other unconventional forms of dating,” says Sybil Shiddell, India’s country manager, Gleeden. The survey clearly demonstrates how Indians are far from conventional and enjoy experimenting and self-expressing in the bedroom, frequently in tandem with their partners.
- Switching Up the SheetsInfidelity is often indicated by the act of engaging in sexual intercourse with someone other than one’s partner, which can take the form of a one-night stand or a full-blown affair outside of the relationship. The survey results indicate that 39% of women have had thoughts of engaging in sexual activity with someone other than their partner. In particular, the survey found that 52% of women from Kolkata, 42% from Delhi, and 40% from Mumbai have expressed interest in such activities, while 40% from Ludhiana, 39% from Jaipur, and 38% from Ahmedabad have also indicated that they have considered or acted on infidelity.
- Swingin’ Solo but outside the Relationship BoxInfidelity can take on different forms, including platonic relationships outside of the existing partnership. This involves engaging romantic moments with someone other than your current partner, such as sharing deep conversations, tender touches, or emotionally private experiences. Surprisingly, the survey found that 46% of men are inclined towards seeking this kind of connection outside of their official relationships. Additionally, individuals aged 36-50 years old display a higherinclination towards this behaviour, with 48% falling in this category. Moreover,different cities show varying rates of infidelity, including a staggering 52% in Kolkata, 38% in Delhi, 40% in Mumbai, 44% in Kochi, 45% in Ludhiana, and 40% in Ahmedabad.
- When Forbidden Temptations Meet Virtual ConnectionsIn today’s world, a large number of people engage in online flirting using various communication methods such as text messaging, chat, and email. Virtual flirting involves activities like sexting, sending flirty emojis, and exchanging intimate messages with individuals who are not one’s current partner. According to the survey, 36% of women and 35% of men are drawn towards virtual flirting. The statistics reveal that 34% of people from Mumbai, 35% from Delhi, and 32% from Kolkata fall into Tier 1 cities. In Tier 2 cities, 35% of respondents from Kochi, 31% from Ludhiana, and 29% from Indore have revealed some astounding results.
- Getting your Flirt onFlirting with somebody other than one’s current partner in public could become for some another act of infidelity. This behaviour may involve sharing suggestive looks, making provocative comments, or even engaging in physical contact. Although flirting can start out as harmless amusement, it can quickly evolve into a more serious commitment. The results of a survey showed that 35% of males and 36% of females have engaged in this type of behaviour with somebody other than their current partner. The survey also revealed surprisingly high percentages of individuals from various regions who were caught flirting outside of their relationships: 34% from Kolkata, 35% from Delhi, 32% from Mumbai, 29% from Indore, 33% from Patna, and 45% from Guwahati.
- Daydreaming of Delightful DebaucheryEngaging in fantasies involving someone other than one’s current partner seems a very popular and harmless behaviour, especially if such fantasies involve dreaming of celebrities, pop stars and models. Statistics show that 33% of men and 35% of women have unapologetically admitted to fantasising about someone other than their partner. Furthermore, interesting regional variations in behaviour have emerged, with Kolkata (36%), Delhi (35%), Mumbai (34%), Ludhiana (37%), Jaipur (28%), and Indore (26%) displaying notable differences in this regard.
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