Finnish mobile device player Nokia is in reboot mode as it gets ready to bring to India a new version of its 17-year-old iconic Nokia 3310 handset for about Rs 3,500, along with its Android smartphones, next quarter.
Read more: Nokia 6, 5, 3, and 3310 Launched at MWC 2017: All You Need to Know
"All the products that we have announced Nokia 3310, Nokia 6, Nokia 5 and Nokia 3 will be available in the second quarter of this year in India. Average global selling price for Nokia 3310 is 49 euros," HMD Global Oy chief marketing officer Pekka Rantala told in an interview.Follow MWC 2017 Full Coverage Here
Read more: Nokia 3310 First Look Video: Check Out The Iconic Little Nokia Phone
HMD Global has a licence to design and sell Nokia branded phones globally as well as use technologies developed by Nokia Corporation.
"Now, we are celebrating the new era of Nokia brand that is the reason we are with HMD Global. Let me also be very clear that we would not license the Nokia brand to just anybody. It means too much to us. We chose carefully. We looked at the market. We looked at Google to be our brand licensing partner which could do this for a long time," Nokia President and CEO Rajeev Suri said.
Also read: MWC 2017: Nokia 3310 Launched With the Iconic 'Snake' Game
HMD Global also unveiled Nokia 5 and Nokia 3 smartphones for 189 euros and 139 euros built on Google's Android platform. The company has already been selling Nokia 6 in China. One model of Nokia 6 with 3GB RAM and 32 GB internal storage will be retailed at around 229 euros and the other one with 4 GB RAM and 64 GB internal memory with support for external memory card will be available for around 299 euros.
Nokia 6 has 5.5-inch screen size, 8MP front camera and 16MP rear camera.
Nokia 3 and 5 have 2GB RAM, 16GB internal storage and support memory card of up to 128GB.
The Nokia 3 smartphone sports 5-inch screen size, 8MP camera in the front and back. Nokia 5 has a 5.2-inch screen, 8MP front and 13MP back cameras.
Rantala said the price in India and other countries can fluctuate a little bit because of taxation and other cost factors associated with individual countries.
Nokia 3310, known for its robustness, was the most widely used feature phone globally in 2000-05. It is estimated to have sold 126 million units globally when there were only a few countries with mobile networks.
The model was discontinued in 2005 globally. It was when India had very small mobile subscriber base of less than 85 million compared to over 1 billion at present.
"When we went to our distributors for price survey, they mentioned higher prices. But we want to sell our phones at prices which are sustainable. When it comes to India, I believe there is a consumer profile which will see it (Nokia 3310) as a second phone," Rantala said.
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