The first 100,000 owners is an order block that may take more than a year.
Mumbai: Bookings for Tata Motors' Nano got off to a brisk start in Mumbai on Thursday, with a steady stream of prospective customers queuing up to be one of the first to own what is billed as the world's cheapest car.
The profile of customers was varied from first-time buyers to those already owning more than two cars.
Their reasons for buying also varied: curiosity value, love of cars, affordability and ease of manoeuvrability on India's crowded roads.
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